Anti-Guru: Internet Marketing blog

Affiliate Marketing is becoming more and more difficult business to make a living from.

And why?

Here are some reasons:

1. The competition level is getting really high. Hundreds of people began internet marketing career everyday. Nowadays 9 out of 10 “make money online” ebooks deal with affiliate marketing. 95% of people who try to become marketers fail, but still this 5% is going to fight with you over commissions and sales.

2. More and more people are aware of affiliate links and they hardly click on them. Something between 20-40% of affiliate sales are lost because of people simply copying and pasting direct links in their browser.

3. Internet is a global thing now. People from all over the world can start their marketing careers and nothing will stop them. They are going to compete with you. And if some affiliates from North America or Europe will not be happy with $1000 in monthly commission, third world marketers will. And they are going to work much harder for this money.

4. Black Hat Methods. Nowadays BH marketers take in 70% of affiliate sales. And it is going to be more in the future. So if you don’t do black hat you will lose out. If you don’t know how to write a cloaking script, you will have no chances for beating these guys. You will spend half of the day writing your article or adding links to your sites, and they will create 10k of google optimized websites with a click of the mouse.

I didn’t write this post to put you off. There is still a lot of money to be made by you as an affiliate. These are just things I have noticed and I decided to share with you.

David Kowalsky

I find it funny but most would-be marketers have no idea of what Internet Marketing really is. They think that IM is pushing products they know nothing about to “poor people” who are not aware that the helpful review they are reading comes from the affiliate who just wants to make a quick sale.

So, let me tell you something. Internet marketing is not about pushing products. Internet Marketing is not about making a quick sale from time to time.

So what is internet marketing?

It is doing all these things that change the state of mind of your prospects. It is making them want to buy from you. It is persuading them that their life will be simpler or better if they buy the product you sell or recommend.

This sounds simple but how can it be done?

You must find the targeted group of people that have the same need or problem to solve. You must state the same questions they have.

And here comes the moment when you make money:

You show them the way, solution. You point them to the right place so, they will think better of themselves.

It’s easy as that.

So, internet marketing is persuading your prospects that they need something that you have to offer.

Most of the marketers make the same mistake of pushing the product before their visitors even think they need one.

You must create the situation when your visitors get hungry for your product.

This is a bad thing to say but you must show your visitors that something is wrong in their lives but you can help them.

This way your prospects will be happy to buy from you. Buying makes people happy if they really believe they need something.

So, your main job is to make them need something.

Voila!!!

Internet marketing fully exposed.

David Kowalsky

I don’t know if realize but there is a breakthrough coming. This is going to change the way you think of affiliate marketing.

There is a huge general niche that many affiliates haven’t noticed. It is “How to do/fix/rid of/ something”

The number of people typing “how to …” in search engines is increasing every day. So if you haven’t started your “how to …” campaigns you are loosing out.

Some of the big players have already noticed this niche. There is a new article directory HowHub.com It is ran by the guys from articledashboard.com and it is getting more users and traffic everyday.

There are thousands small niches that you can make money on using “How to…” marketing.

So don’t be a loser and get on this niche while it’s hot.

You will thank me later.

And believe me it is going to be hot for a really long time.

Enjoy,

David Kowalsky

Very often people ask me what is the secret for succeeding at affiliate marketing. For me the answer is simple and obvious.

“Find out what people want and sell it to them”

It may seem simple but yes, it’s all about researching the market.

If you still doesn’t know how to research a niche you may want to read my “How to choose an niche” post.

Do you have any problems that you want to solve? Does your family or friend have? What do they need to feel better?

Nowadays I don’t look for niche the standard way. They just come to me everyday. I talk to people, watch tv or read a book and it just hits me. Voila I deliver info “A” to the group “X”

Most of marketers forget that people love buying stuff that will help them feel better etc. If they have a problem to solve they surf the net in a “ready to do what it takes” state of mind.They are even going to pull out their credit card to make themselves feel better.

So, if you are a guy or girl that will be able to state the same questions the might have, on your landing page. People will be glad to purchase the product you recommend.

This is it. That’s the secret.

So don’t jump on the first hot product that everybody promotes. Find your niche, there are millions of them.

Help people solve a problem or find the info and they will help you make money.

It’s a win/win situation.

David Kowalsky

If you want to succeed as an affiliate you must master the art of preselling the product to your visitors.
Most affiliates do the mistake of hard selling the product to their prospects and they put off their visitors by doing so.

Your job as an affiliate is to appear as an authority or the guy who had the same problem/ need and found the solution.

Your landing page should be a teaser copy to get people interested in the product and make them click on your affiliate link.

You must find out what your visitors really want and recommend a product that will “HELP” your visitors.

Remember that is not your job to make the sale. You just need to get people interested and the vendor should do the selling.

Never appear as you are pushing the product. Nowadays many people know what affiliate marketing is and they will not click on your affiliate link if they realize that you want to sell the something.

You must appear as a friendly person that just want to help your visitors.

You should deliver as much info as possible about the product. This way your prospects will not need to search the web for more reviews. They will more likely purchase right away.

Never and I mean never claim that the product is perfect. This will seems unnatural. Just claim that this product was the best one you have ever found.

David Kowalsky