Anti-Guru: Internet Marketing blog

Very often people ask me what is the secret for succeeding at affiliate marketing. For me the answer is simple and obvious.

“Find out what people want and sell it to them”

It may seem simple but yes, it’s all about researching the market.

If you still doesn’t know how to research a niche you may want to read my “How to choose an niche” post.

Do you have any problems that you want to solve? Does your family or friend have? What do they need to feel better?

Nowadays I don’t look for niche the standard way. They just come to me everyday. I talk to people, watch tv or read a book and it just hits me. Voila I deliver info “A” to the group “X”

Most of marketers forget that people love buying stuff that will help them feel better etc. If they have a problem to solve they surf the net in a “ready to do what it takes” state of mind.They are even going to pull out their credit card to make themselves feel better.

So, if you are a guy or girl that will be able to state the same questions the might have, on your landing page. People will be glad to purchase the product you recommend.

This is it. That’s the secret.

So don’t jump on the first hot product that everybody promotes. Find your niche, there are millions of them.

Help people solve a problem or find the info and they will help you make money.

It’s a win/win situation.

David Kowalsky

Many people out there have great problems when trying to choose a niche. There is a simple formula that will help you make profitable campaigns and make customers happy .

When looking for a profitable niche one should find a hungry crowd.

Promote products that offer a quick problem solutions,
because people who have a specific problem to solve very often
surf the web with “purchase ready state of mind”

They want to solve the problem now, no matter what.

Great niches for this kind of people are:
panic attacks products, acne remedy, registry cleaners etc.
They all offer solutions to certain problems.

Before setting up a site go to product sales page and
find the specific problems that potential buyers have.

Find answers to questions your potential buyers may have, create website around this and you will be on a good way to start making money.

Another good idea is to go to Internet forums in your niche and absorb the language, read about problems people have.

This will help you understand your potential customers better. You will appear as one of them.

People are more likely to purchase from people that have or had similar problems to them.

Now go take an action and find your profitable niche.

David Kowalsky

One of the greatest obstacles people encounter when trying to make money as affiliates is choosing a niche.

The first thing you need to do before choosing any niche is checking if it can be monetized, if there are people interested in the topic who are willing to pay for info/help/product.

There is a very smart tool that allows to check internet trends.

It is www.google.com/trends. It is very easy to check what people are searching for, what interest they have.

It is a very powerful info to use. Once you know there is a crowd of people searching for a specific term, you can start looking for products to promote.

Another research should be made at adwords.google.com/select/KeywordToolExternal

You will be able to check search volume and advertiser competition. If there are many advertisers for your keyword it probably means that money can be made on this niche.

There is a great tool that will help you get the most of Google keyword tool. It is Keyword Elite.

It helps you keep track of your competitors’ adwords campaigns. You choose a specific keyword/phrase and it will spy on other advertisers.

And why would you want to spy on your competitors. It is because if you know that somebody runs campaigns for a specific keyword for a really long time, let’s say one month, you can be 90% sure that this advertiser is making money on this campaign.

David Kowalsky